There exists a clear market opportunity within the Nigerian QSR Industry for a growing food retailer. The sector is growing at an estimated rate of 40% and this rate of growth is expected to continue. Food Concepts' strategy to expand into the underserved areas of the major cities and the 'virgin' markets of the smaller cities, will exploit the growth opportunities within the market.

As a young company established in 1999, the Company has been able to successfully penetrate the Nigerian QSR market, capturing 5% of the industry's market share (turnover) and ranked amongst the industry's top 5 players. This is a profit-making company that has already achieved critical mass and has a strong brand name that is reputable and recognized.

Food Concepts' is well positioned to roll-out stores nationwide. The Company's process is well standardized and a prototype for roll out is already established.

The Company's management team is competent and experienced. The team has successfully introduced the Food Concepts brands into the market and is poised to take the company into the next phase of growth.

The projected financial model reveals a financially viable investment opportunity with positive cash-flows from operations and strong earning potential, providing viable returns to investors and adequate debt coverage to lenders.